The Rolls-Royce Cullinan stands out as one of the most luxurious SUVs in the market, combining the brand's legendary craftsmanship, refinement, and performance with the practicality of an SUV. Here's how it compares to other luxury SUVs, such as the Bentley Bentayga, Lamborghini Urus, Range Rover Autobiography, and Porsche Cayenne Turbo:

1. Luxury and Craftsmanship

• Rolls-Royce Cullinan: The Cullinan represents the pinnacle of luxury in the SUV market. It combines Rolls-Royce's signature handcrafted interiors, exquisite materials, and bespoke customization options with the spaciousness and utility of an SUV. The cabin features premium leather upholstery, fine wood veneers, meticulous stitching, and even precious metals. Rolls-Royce’s attention to detail is unparalleled, with every Cullinan being made to the highest standards.
• Bentley Bentayga: The Bentayga offers luxury and refinement but is slightly more traditional in its design compared to the Cullinan. Bentley interiors are known for their rich leathers, fine woods, and exceptional craftsmanship. While it offers a high degree of customization, Bentley is often considered a more understated luxury brand than Rolls-Royce.
• Lamborghini Urus: The Urus is a more performance-oriented SUV, so while its interior is certainly luxurious, it prioritizes a sporty and dynamic aesthetic with carbon fiber accents and bold design choices. The luxury is apparent but might not feel as classic or timeless as in the Cullinan.
• Range Rover Autobiography: The Range Rover is widely regarded as a symbol of British luxury and is known for its combination of rugged capability and high-end finishes. The Autobiography variant offers premium materials, spaciousness, and technology, though it leans more toward versatility and off-road prowess than the more refined luxury of the Cullinan.
• Porsche Cayenne Turbo: The Cayenne Turbo is a highly capable and sporty luxury SUV, with an interior that offers luxurious materials and a driver-focused design. While it excels in performance, its luxury and customization options may not be as opulent or extensive as those in the Cullinan.

2. Performance and Driving Experience

• Rolls-Royce Cullinan: Powered by a 6.75-liter twin-turbo V12 engine, the Cullinan offers a seamless and smooth driving experience with unmatched refinement. The emphasis is on comfort, with the car delivering a pillowy smooth ride despite its size. The Cullinan is not about outright sportiness but rather about effortless power, serenity, and quiet luxury. The ride is incredibly smooth, aided by Rolls-Royce's self-leveling suspension and air springs.
• Bentley Bentayga: The Bentayga offers multiple engine options, including a V8 and a W12 engine, delivering great performance. While its ride is comfortable, it is slightly more engaging than the Cullinan, focusing on a balance between luxury and sportiness. The Bentayga is more driver-oriented, especially in sportier configurations.
• Lamborghini Urus: The Urus is arguably the most performance-focused of the luxury SUVs. It features a 4.0-liter twin-turbo V8 and is designed for dynamic handling, agility, and sports car-like performance. The ride is stiffer compared to the Cullinan, and the focus is on making it feel like a supercar rather than a traditional luxury SUV.
• Range Rover Autobiography: The Range Rover is well-regarded for its versatility, offering excellent off-road capabilities combined with a smooth and luxurious on-road ride. Its V8 engine and adaptive suspension offer a comfortable and composed drive, though it’s designed to tackle a wide variety of terrains rather than offering the pure luxury and refinement of the Cullinan.
• Porsche Cayenne Turbo: The Cayenne Turbo focuses on sporty handling and performance. With its V8 engine and responsive driving dynamics, it’s one of the more sporty luxury SUVs on the market. Its performance can rival many sports cars, but while it offers luxury, it doesn’t emphasize the same level of refinement as the Cullinan.

3. Interior and Comfort

• Rolls-Royce Cullinan: The Cullinan’s cabin is the epitome of luxury and comfort. It offers a spacious and opulent environment with the highest quality materials and attention to detail. The seats are designed for maximum comfort, with adjustable settings, massage features, and deeply cushioned surfaces. The Cullinan also offers a chamber for the finest audio systems, a Panoramic sunroof, and a cooling and heating system for an unparalleled experience.
• Bentley Bentayga: The Bentayga is also extremely comfortable, with generous leather upholstery, heated and ventilated seats, and ample space. While it’s incredibly luxurious, it places a bit more emphasis on its versatility and practicality, as it’s designed to be both a family car and a high-end vehicle.
• Lamborghini Urus: The Urus features a luxurious cabin, but with a more sporty and aggressive design. The materials are high-quality, including leather, Alcantara, and carbon fiber, but the focus is on performance and design rather than the absolute comfort offered by the Cullinan.
• Range Rover Autobiography: The Range Rover Autobiography provides plush comfort, offering leather seating, advanced climate control, and heated and ventilated seats. While it is supremely comfortable, the cabin is more practical and less focused on sheer opulence when compared to the Cullinan.
• Porsche Cayenne Turbo: The Cayenne Turbo offers a luxurious interior with fine materials and an emphasis on technology, but its primary focus is on performance and driving dynamics. It’s less about the luxurious details of a Rolls-Royce and more about efficiency and driver involvement.

4. Price

• Rolls-Royce Cullinan: Starting at over $350,000, the Cullinan is positioned at the top of the luxury SUV market. The price can rise significantly with bespoke customizations.
• Bentley Bentayga: The Bentayga starts around $180,000, depending on the configuration, making it less expensive than the Cullinan but still a high-end luxury SUV.
• Lamborghini Urus: The Urus starts around $230,000, offering supercar-level performance at a higher price point than the Bentayga, but still below the Cullinan.
• Range Rover Autobiography: The Range Rover Autobiography starts at around $100,000, making it one of the more affordable luxury SUVs compared to the Cullinan but still offering great luxury and capability.
• Porsche Cayenne Turbo: The Cayenne Turbo starts at approximately $125,000, making it a relatively affordable luxury SUV, with a strong focus on performance.

5. Exclusivity and Prestige

• Rolls-Royce Cullinan: The Cullinan is the most exclusive option, representing the ultimate in luxury. It caters to the wealthiest clientele, emphasizing privacy, status, and individuality. Owning a Cullinan means owning one of the most prestigious vehicles in the world.
• Bentley Bentayga: The Bentayga offers high prestige, but it is more accessible and less exclusive than the Cullinan, catering to those seeking a balance of luxury and performance.
• Lamborghini Urus: The Urus has a bold and aggressive presence, appealing to those who seek a blend of luxury and supercar-level performance. Its exclusivity is tied more to its brand appeal than its raw luxury.
• Range Rover Autobiography: The Range Rover Autobiography is well-regarded for its luxury but is more common on the roads compared to the Cullinan. It offers prestige, but with a focus on utility and performance.
• Porsche Cayenne Turbo: The Cayenne Turbo is sporty, but its luxury is more understated, making it a less exclusive option than the Cullinan.

Conclusion:

The Rolls-Royce Cullinan stands at the top of the luxury SUV market, offering unmatched luxury, refinement, and exclusivity. It is perfect for those who prioritize comfort and prestige above all else. While other luxury SUVs like the Bentley Bentayga and Range Rover Autobiography offer similar high-end features, they tend to focus more on versatility, performance, or off-road capability. The Lamborghini Urus and Porsche Cayenne Turbo, meanwhile, emphasize sporty performance over outright luxury. For those who want the ultimate expression of automotive luxury, the Cullinan is the benchmark against which all other luxury SUVs are measured.