The cost to customize a Rolls-Royce can vary widely depending on the extent of the bespoke features and the level of personalization a customer desires. Rolls-Royce offers an almost unlimited range of customization options through its Bespoke Program, meaning that the final price can easily go beyond the base price of the car. Here's an overview of what influences the cost:

1. Base Price of the Vehicle:

• The base price of a Rolls-Royce itself sets the foundation for the total cost. For instance, the Rolls-Royce Phantom starts around $450,000. Other models like the Cullinan SUV start around $350,000, while the Wraith or Dawn may begin at approximately $350,000 to $400,000.

2. Bespoke Customizations:

• Paint: Custom paint colors or multi-tone finishes can add significant costs. Rolls-Royce offers a wide range of paint options, but custom colors or special finishes can increase the price by $10,000 to $50,000 or more, depending on the complexity.
• Interior Materials: The choice of luxury materials such as premium leathers, exotic wood veneers, rare fabrics, or precious metals can add tens of thousands of dollars. Some customers may even opt for special treatments like alligator leather, which could add $20,000 to $50,000 or more.
• Starlight Headliner: A customized Starlight Headliner, especially one featuring a custom constellation design, can cost $12,000 to $20,000 depending on the complexity of the design.
• Spirit of Ecstasy: Customizing the Spirit of Ecstasy mascot, such as using platinum or diamonds, can add between $10,000 to $50,000 to the cost, depending on the materials used.
• Personalized Features: The inclusion of hand-embroidered initials, special embroidered motifs, and other personalized details may add anywhere from $5,000 to $20,000 or more.

3. Special Additions & Accessories:

• Custom Luggage: Rolls-Royce can design bespoke luggage sets to fit perfectly within the car, which can cost between $5,000 and $20,000 depending on the materials used.
• Audio & Technology: Upgraded sound systems, such as the Bespoke Audio system created in partnership with Bowers & Wilkins, can increase the cost by $10,000 to $20,000.

4. High-End Custom Features:

• Other high-end features, like custom interior lighting, luxury picnic sets, or bespoke carpets and floor mats, could add anywhere from $5,000 to $30,000 depending on the complexity of the request.
• For clients seeking extraordinary designs, such as a completely unique exterior design (like hand-painted detailing), the cost can go well beyond $100,000, depending on the intricacy of the design.

5. Overall Range:

• While Rolls-Royce's base vehicles start in the $350,000 to $450,000 range, with a high level of bespoke customization, the final price for a fully customized Rolls-Royce can range from $500,000 to over $1 million or more for extremely high-end bespoke creations.

In summary, the cost of customizing a Rolls-Royce depends on the scope of personalization but can easily double or triple the base price of the car, with some models reaching prices well over $1 million depending on the choices made.